The creative economy
Posted Colin Byrne on July 10th, 2007 | Filed under Celebrities, Current Affairs, Politics, Public Affairs, Public Relations, The Media
I’m not really going to comment on the obvious media story of the week – the publication of Alastair Campbell’s diaries – which on day three of the media frenzy has already attracted a blizzard of stories, attacks from old foes and allegations that the spin-meister is still spinning. Weber Shandwick clients and friends can judge for themselves when Alastair comes in to talk to them later this month. Media comment and prejudice aside, the diaries are one of our most frank and close-range insights yet into one of the most vibrant periods of politics in the last century and for all the self-confessed edits, are pretty honest about himself and what he dealt with.
Neither am I going to make much of the comment from Harry Potter actress Emma Watson who, at 17, is worth ten million quid and says she won’t ever have to work again. Other than to say lovely for you sweetie, thanks for sharing.
Instead I want to share an interesting report on the state of European creative industries for which I have to thank CNBC’s ‘European Business’ magazine.
‘Culture makes money and money makes culture’ may sound like a slogan on Emma Watson’s T-shirt but in fact is from a motion supporting investment in creative industries debated recently in the Bundestag.
John Howkins, in his book ‘The Creative Economy’, points out that the intellectual property that creative businesses generate – from fashion and film to computer games, art and music – already offset the loss of manufacturing jobs to Asia. Cold comfort if you are a Munich auto worker or a Midlands engineer but sobering all the same.
A recent German Government report recently made the claim that the country’s creative industries overtook the economic importance of the energy and chemical industries back in 2004 and other sources say almost a million Germans are now working in the creative sector.
Britain has long recognised the importance of this sector, and while sections of the media were sneering at ‘Cool Britannia’ government and its agencies were putting their money where its mouth was with significant support and venture capital aid. The old DCMS, as it was, estimated that in the first part of this decade 1.9 million British jobs were supported by the creative sector. In London creative industries are second only to the financial sector in terms of economic activity and one in five new jobs in London are in this sector.
The variety of European creative industry development is both breathtaking and surprising. Did you know that Marseilles is now the centre of European rap music? That Amsterdam is emerging as the centre of the modern European advertising industry? That Antwerp is fast becoming the fashion design hotspot? And that Berlin is becoming the continent’s new art market and visual arts centre?
Me neither. That’s why I read a lot.
Emma love, if you want to chat through some ideas for investing your ten mill, give us a call.
August 13th, 2007 at 6:19 am
[...] the UK and Ireland, Colin Byrne, referred to a great book by John Howkins in a recent blog on Byrne Baby Byrne.  Howkins considers the contribution ‘creative industries’ make to the economy. He [...]
January 31st, 2009 at 11:54 am
[...] the UK and Ireland, Colin Byrne, referred to a great book by John Howkins in a recent blog on Byrne Baby Byrne. Howkins considers the contribution ‘creative industries’ make to the economy. He [...]